TRY BEFORE YOU BUY

Growing up in the Islands I was fascinated when I first heard this phrase. Imagine being able to actually try something before you bought it. I’d never heard of that concept before. How would they accomplish that? Once you tried it – whatever “it” was, it was no longer whole. What if you didn’t like it? It could not be offered for resale; or could it?

Well, I don’t have to tell you, times have changed since then. But trying before you buy has not been without problems. For every person that comes up with a great idea, there are 10 who are scheming to “get over”. True, but I believe that good usually wins out. There have been some innovative ways to try before you buy without compromising the product.

In many places – supermarkets, food warehouses, deli’s, to name a few, it is not uncommon to see a display table with samples of delicious food. “Try this [commodity] … you can purchase it in Aisle 6”. (Yum!) Quite often the sale is made.

“That’s great for products,” you might conclude; “what about services?” Great question, especially when it refers to information products.

Today many infopreneurs offer a 100% money back guarantee. If their product does not work for you, you get your money back. I’ve even seen some offer the guarantee over the period of one year. Here’s the big question: Once the information is branded in the purchaser’s brain, how does the infopreneur extract it? If the purchaser is expected to follow a certain protocol in order for the service to work, how do you determine if the protocol has in fact been followed?

How do you try a service before you buy it?

SIMPLE.

Offer a mini version of the service, no “strings” attached. Give the buyer the opportunity to “sample” the service without a commitment – no pressure. In this way the potential buyer has the option to try the service and decide whether to go to “Aisle 6”, call you to place an order.

This is the premise at SoundProFlo. I have provided the capability there to try before you buy. In appreciation for your giving me your email address, I offer you the opportunity to record a 2-minute sound file REMOTELY, from the comfort of your home/office. If you want to, you can have me edit it and send it back to you. END OF STORY – well, kinda sorta.

If you then choose to retain my audio editing service, call me toll-free or send me an email. I will tell you how to proceed.

This is “try before you buy” at its best.

So, go to SoundProFlo, please complete the short form and record your 2-minute sound file.

Try Before You Buy!